Currently, we are learning lots of new things about the business world. Learning a lot about frustrations, set backs, and how permitting will never be a fun thing to do..... ever. We are also experiencing the joys of little victories, but most importantly, about the necessity of perseverance. We are slowly understanding how to look at each set back and challenge not as an unimaginably tall mountain, but as an opportunity to persevere through a obstacle that inevitably has made people quit in the past.
Our Recent Victories:
1. We were able to purchase our first miniature sized commercial roaster! This is a big step because it will allow us to roast roughly 16-18 pounds of coffee an hour instead of 2 pounds :). Since I will start working at Carpinteria High School as the After School Program Director in a few weeks, this will allow me to roast bigger quantities 1-2 times a week instead of small quantities 6 times a week. This roaster still allows us to roast in small batches, the turn around is simply much quicker.
2. We landed our first wholesale account at a beautiful little store called "Industry Home" near State Street on De La Guerra in Santa Barbara. With this partnership, our coffee will be available at a local store for the first time! We also will be doing occasional pop up shops and maybe even a "Coffee Brewing Education" class on various ways to brew delicious coffee! The best part about this is that the owners of the store are amazing people and we are looking forward to developing a long lasting partnership with them.
3. Lastly, the most important victory is that we recently found out we have a little boy on the way! I constantly daydream about this little guy hanging out in the Roastery with me alongside my wife. Sometimes I get so excited that I have to stop thinking about it in order to stop myself from excitement overload.
For those who live in Santa Barbara, you probably are aware of the up and coming zone by "The Mill" on Haley Street. They are calling this the "up and coming Funk Zone". Needless to say, we recently were approached by one of the property managers who wants us to house our new coffee roaster in the back area of the space! Essentially we would be located right next to the new juicer, "Ah Juice".
Though that location could be really exciting, we have a few more options of places to house our roaster, so we are trying to weigh our options and make the best decision for the business at this time!
We are trying to sell as much coffee as humanly possible with the resources we have right now in order to be profitable enough to hire an apprentice coffee roaster that will spend time roasting coffee with me at the roastery! I love the idea of working alongside youth, teaching life skills and job skills, so we are praying for this opportunity to arise soon! Our vision for the near future is to have a few apprentice positions that will learn the craft, acquire job skills, and talk life over long hours of roasting.
Please join us in prayer for more wholesale accounts and God given opportunities!